Mobile App Expert For Enterprise Adoption

Talking B2C and B2E applications with Kony. MEAP Comparison

What are your thoughts about the MEAP market? How do you differentiate?  The MEAP market is crowded, with vendors and organizations alike trying to make sense of the complex world of enterprise mobility. Kony is able to differentiate itself from the competition on a variety of ways:   • Offering a multi-channel approach to application development, giving companies the ability to provide a consistent user experience optimized for the device using a single code base • Giving customers a Service Level Agreement (SLA) to support new versions of existing platforms as well as new devices, thus future proofing mobile investments • Enabling a backward compatible approach, which allows for applications to be fully functional and take advantage of new OS features as they are offered • Offering a suite of pre-built, fully customizable and extensible B2C and B2E apps, thus enabling quick time-to-market • Comprehensive enterprise mobility management solution, which gives companies the confidence and control to quickly deploy apps across devices and platforms Kony also has over over 250 deployed and live customers in 38 countries.  Who is your target market? Size companies? Kony’s target market is any enterprise looking to build a strategic multi-channel vision to engage its customers and employees with applications across any digital channel, whether it is through mobile, tablet, desktop or beyond. Kony is targeting the Global 5,000 in a variety of vertical industries discussed later in this document. Based on our web traffic, lead responses, sales activity, partner activity conference participation, and PR metrics, we believe that we have had interactions with about 40% of the Global 5,000 target market. We have also gathered some public as well as internal data to show that based on competitive deals in 2012, Kony captured about 25% of the enterprise platform market for licenses and direct vendor services.   Over the next three years, we will reach a wider customer base as we take all of our products to the cloud and offer an end to end experience to design, develop, test, deploy and manage multi-channel apps all in the cloud. Additionally we will also deploy a number of SaaS based apps that will appeal to large and medium size...

New class of open MEAPS identified, says mobility expert Marc Rosenbaum, of Verivo Software.

As we continue our MEAP comparisons, today I virtually sat down with Marc Rosenbaum, Director, Product Marketing, Verivo Software. Q: Thoughts about the MEAP market. How do you differentiate? The market has shifted significantly and the enterprise mobile world has matured. In today’s environment, a MEAP must become an ‘open MEAP’ providing value throughout IT to developers, architects, security and operations, without requiring the use of proprietary development tools. Therefore, we recently introduced Verivo Akula: a new, open enterprise mobile app platform to radically simplify the complexities of building, securing and controlling custom enterprise apps. The platform gives developers the freedom to use any standard technologies and IDE’s to build and update native, HTML5 and hybrid apps. Additionally, they don’t have to learn any new, proprietary languages. Akula integrates easily into existing corporate environments and is compatible with today’s mobile ecosystem, including front-end, testing and MAM/MDM tools.   Q: Who is your target market? Size companies? Our target market is businesses that fall in the mid-market category and above. In fact, many of our current customers are large organizations and the opportunity here is tremendous. In fact, according to MarketsandMarkets, the Global BYOD and enterprise mobility market will reach $181 billion by 2017, with a Compounded Annual Growth rate of 15.17%.   Q: Who in a client company typically buys your product? Akula is designed for IT management, mobile architects, developers, security compliance managers and even C-level executives.   Q: Is it a SaaS platform or does it require a server infrastructure at the client? Akula is not yet offered in a SaaS model, however the platform can be deployed both on-premise and in the cloud, depending on the needs the customer has. Many companies today still run much of their data systems on-premise using SAP, Siebel and SharePoint, just to name a few. Because of that, we believe most customers will start with an on-premise Akula deployment.   Q: What kind of vertical markets are you seeing success in? Verivo has more than a decade of enterprise mobility experience with hundreds of global customers across multiple industries. We started with the financial services organizations but today, our product is used by companies in every...

Enterprise App Store Report. Recapped by Mobile Enterprise App News

Mobile Enterprise App News: MEAN [Summary] One company reports 60% shop products/features on mobile. Four times increase. Top Enterprise App Features:  Email & calendaring 46%,  Instant Messaging IM (37%), Office / personal productivity (26%),  CRM (19%)  and ERP (17%) By 2017 Gartner claims 25% of enterprises will have their own enterprise app store   Roundup of Mobile Apps & App Store Forecasts, 2013 Full Link. By Louis Columbus on June 10, 2013 Faced with shorter time-to-market schedules, challenging cost constraints, and ever-increasing customer expectations, manufacturers are accelerating their use of mobility applications. They’re also using them to galvanize production, finance and selling strategies into a unified direction so customers’ expectations can better set and exceeded. One manufacturer’s CIO summed it up well when he said they hit an inflexion point when their marketing analytics showed over 60% of dealers were looking up product and pricing data on their smartphones and tablets instead of their laptops, a 4X increase in just five months. The following is a roundup of mobile apps and app store forecasts reflects the urgency all enterprises, including manufacturers, have to get results from their mobility strategies: Email and calendaring (46%), Instant Messaging (IM) (37%), and office & personal productivity (26%) are the three most popular uses of mobile applications today according to a recent Gartner survey. CRM, at 19%, and ERP, at 17%, have been predicted to grow the fastest of all enterprise applications on the mobile over the next three years. The following is a table showing mobile application usage by software segment. Source: Gartner User Survey Analysis: CRM, Cloud and Mobile Dominate Application Software Spending Trends Published: 6 March 2013. Mobility solutions (SMS, Mobile apps, Mobile Web) are the most used and planned for self-service channel (29.3%) according to a recent Gartner survey.  This is followed by Web Chat (25%); Social CRM (25%); Virtual Assistants (23.6%); Collaborative Browsing (21.4%); Video Services and Video Chat (18.6%); Web-Based Self-Service Supported by Knowledge Engine (15.7%); IVR Self-Service (10.7%) and e-mail response management (9.3%).  For the fully survey results please see Gartner Market Trends: Customer Management BPO Matures With BPaaS and Multichannel, Analytics, Marketing and Mobility Services Published: 8 April 2013. 84% of smartphone shoppers use their phones while in a physical store and 30% use their smartphones to find information...

[Fun Post] For Enterprise App Developers on the Moon: Does the iPad’s accelerator work in space?

This was a question asked on Reddit, and who knows who you next client is, so a goo read: Natty Dred  (On Reddit): “Could they theoretically be able to change the orientation of the device and have it function just the way it does on Earth?” No. The ISS is in constant free fall. That means, due to gravitational acceleration, the ISS keeps falling towards the center of earth, but due to its considerable tangential velocity it keeps “missing” it. Since it is in free fall, there is no “proper” force acting on it. (Remember, that according to general relativity, gravitational attraction is not a force, but rather a result of spacetime itself being bent) Since there is no proper force acting on the ISS, the iPad has no way of knowing which way it is held. Another more formal response: CaffeinatedGuy: Correction: you are referring to the gyroscope. OP is talking g about the gyroscope. Everyone here is calling for the gyroscope an accelerometer. This is /r/askscience. Please use correct terminology. Accelerometers measure change in force (like acceleration) and would in fact work properly in space. Say he had a fishing app and it used the accelerometer for casting. That would work (though the gyroscope wouldn’t be able to detect position, so casting still wouldn’t work). http://en.wikipedia.org/wiki/Accelerometer Gyroscopes measure orientation relative to an xyz axis. While it’s theoretically possible that it would work in space, the orientation is relative to gravity in this case and would not work in space (on the ISS).http://en.wikipedia.org/wiki/Gyroscope Therefor, the accelerometer would in fact work in space, but the question is incorrectly referring to the gyroscope, which would not...